Vista Outdoor leadership engaged our team to develop the new-to-world brand for their outdoor products business ahead of an anticipated spin-off. Bringing forward their maker-fueled ethos, we transformed the organization from a static parent company to a powerhouse of collaboration across a portfolio of category-defining brands.
Client
Vista Outdoor
(NYSE: VSTO)
Capabilities
Strategy
Naming
Visual Identity
Verbal Identity
Website
Film & Video
© 2024 Pilot, Inc.