For Camp Chef’s Gridiron Gameday, we set out to make the choice clear in a category crowded with similar claims and features. Through richer product imagery and clearer communication, the packaging sells the benefits of the Gameday while bringing the personality of Guy Fieri and the energy of our Flatout Flavor campaign to the shelf. The result is an unmistakable retail presence that carries across Gridiron accessories.
Client
Camp Chef
Capabilities
Retail & Packaging
2D & 3D Visualization
Copywriting
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