The future of the wild.

We partnered with industry leader, YETI, to create a brand bible that clarified and codified every aspect of their company to serve as a north star for all design teams–a document that was equally as functional for internal alignment as it was inspirational for retailers and fans. 

Client
YETI
Capabilities
Design
Copywriting
CS_Yeti_01
CS_Yeti_02
CS_Yeti_16
CS_Yeti_03
CS_Yeti_04-copy
CS_Yeti_06
CS_Yeti_7-new
CS_Yeti_05
CS_Yeti_12psd
CS_Yeti_09
CS_Yeti_10
CS_Yeti_18
CS_Yeti_19
CS_Yeti_11
CS_Yeti_13
CS_Yeti_14
CS_Yeti_15
CS_Yeti_17

© 2024 Pilot, Inc.